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Black Women Are Transforming the World of Instagram Mermaids

The carefree aesthetic is appealing for many, but the inclusion also is full of political purpose

“Most of the time, Instagram’s professional mermaids infuse the digital world with beauty and magic. The average person can’t extract a service or buy a product from them (unless they’re planning a kid’s birthday). Merfolk exist simply to be enjoyed and to sprinkle enchantment into the monotony of everyday life. It’s also an overwhelmingly White social media niche…




Momentum is a blog that captures and reflects the moment we find ourselves in, one where rampant anti-Black racism is leading to violence, trauma, protest, reflection, sorrow, and more. Momentum doesn’t look away when the news cycle shifts.

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Jada Gomez

Jada Gomez

Senior Platform Editor at Medium. Girl with the long last name from the Empire State. NYU Alum. Runner. Puppy Mommy. Smiler.

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